Bali Padda was Chief Operations Officer for LEGO from 2004-2016, later becoming the first non-Danish CEO of the company. He took a leading role in the rescue, turnaround, and revival of the business after it nearly went into liquidation in 2003-04. His book Deliver What You Promise, was published by Heligo Books in 2022 (Chinese translation 2023).
October 30, 2023 • by Bali Padda in Audio articles • 8 min read
Technology may lead to a more efficient process, but it’s not the best option if it worsens the customer experience – and without due regard to data cleansing the results can be...
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