Author

M. Dalbert Ma

Dalbert is a PhD candidate in the Strategy and Entrepreneurship department at London Business School. He has a Masters in Management from IESE Business School, a Master of Laws with a specialization in competition law from Erasmus University Rotterdam, and a Bachelor’s in Philosophy, Politics and Economics from the University of York. Before academia, Dalbert was involved in financial technology research at China’s central bank and in infrastructure project financing at Deloitte Financial Advisory.

Latest news

The business value of gamification: 5 tips for success and 2 pathways to failure

January 15, 2025 • by Michael G. Jacobides, M. Dalbert Ma, Konstantinos Trantopoulos , Vasilis Vassalos in Brain Circuits • 3 min read

Gamification projects can result in very different outcomes, depending on which features are included – and which are left out. Here are five tips for success and two mistakes to avoid....

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