GenAI: Competitive advantage versus environmental cost
CEOs now expect GenAI to transform their businesses. IMD's Tomoko Yokoi asks how adoption of the technology could affect carbon reduction and climate goals...
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Tomoko Yokoi
Tomoko Yokoi is an IMD researcher and senior business executive with expertise in digital business transformations, women in tech, and digital innovation. With 20 years of experience in B2B and B2C industries, her insights are regularly published in outlets such as Forbes and MIT Sloan Management Review.
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