Being future-ready isn’t a luxury – organizations must perform and transform to survive and thrive

The most successful future-ready organizations operate on dual horizons. They continue to perform while transforming and exploiting their core business. They do this by driving efficiencies and continuous improvement while exploring new opportunities with equal effort. To succeed on this twin track, leaders must have strategic clarity and promote a company culture that wholeheartedly embraces change.

If it ain’t broke, fix it: How a unicorn transformed itself to stay at the top 

German data processing company Celonis might have reached unicorn status in 2018, but its founders knew they could not afford to stop innovating. What made them overhaul an already-successful business strategy?

Digital sustainability: The new frontier for greener technology and business 

From reducing greenhouse gas emissions to supporting sustainability objectives across value chains, digital technologies can promote sustainability by helping organizations visualize, scale, and improve processes. But in the business sector, the mechanisms by which these technologies can accelerate green transformation are still largely underexplored.

Nike dominates Chinese apparel market for now, but ‘Guochao’ is changing the game

IMD research places world leader Nike ahead of local rivals, but its podium position is under threat as local sentiment and quality products build a growing loyalty for national apparel brands.

How regulation is shaping the future of ESG ratings and sustainable investments  

A transformative wave of financial reporting regulations is reshaping the landscape of ESG ratings, challenging companies to move beyond superficial commitments.

Discover your superpower: rewiring how you think, collaborate, and decide  

Organizations of every size and shape today know it’s crucial to bridge the gap between innovation and execution – but it’s a hard feat to accomplish and very often they get it wrong. Drawing on his vast experience, entrepreneur, business leader and author Atif Rafiq told IMD’s Professor of Strategy and Innovation Albrecht Enders how to get it right.

Harnessing the metaverse: No strategy? No problem!

CEOs are faced by a myriad of technologies, definitions, and ideas about what the metaverse is, and what it could become. Rather than committing too early, the right strategy could be to have no metaverse strategy.

Automation and the future of middle management: It’s more complicated – and more manageable – than you might think

Projections of the impact of automation on middle managers run the gamut from bleak to hopeful. Recently published research reveals that what will matter are the nature of current tasks and the flexibility of managers themselves, says Tomoko Yokoi.

The perils of navigating the economy using old maps 

Outdated tools make it hard to answer even basic economic questions. It’s time to create a better data architecture for mapping our increasingly complex technology-driven business world.

What future for the semiconductor supply chain?

The recent problems with semiconductor supply chains are well known – but as the US, China and others build efforts towards resiliency and independence in this supply chain they would be wise to note several classic pitfalls.

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