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Management

What’s next for Swiss watchmaking?

September 17, 2025 • by Stéphane J. G. Girod in Management • 7 min read

The sudden imposition of 39% tariffs on Swiss watches in the United States has unsettled one of Switzerland’s most iconic industries. More than a cost shock, it is forcing watchmakers to rethink...

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Tesla Elon Musk

Tesla’s crossroads: Can Elon Musk’s stock-market darling retain an edge over rivals? 

April 19, 2024 • by Michael R. Wade in Management • 7 min read

The EV pioneer’s once-unrivaled dominance is being tested by declining sales, fierce competition, and questions about its commitment to sustainability and innovation. IMD’s Michael Wade examines Tesla’s strategic direction and leadership. ...

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