Author

Stefan Michel

Professor Stefan Michel‘s primary research interests are AI’s impact on strategy, pricing, and customer-centricity. He has written 13 books, numerous award-winning articles and ranks among the top 40 bestselling case study authors worldwide by The Case Centre. He is currently Dean of Faculty and Research at IMD and is also Program Director of IMD’s Strategic Thinking program. This new 8-week online program with 1-1 coaching helps professionals become better strategists while working on a concrete strategic initiative for their organizations.

Latest publications