Michael Yaziji is an award-winning author whose work spans leadership and strategy. He is recognized as a world-leading expert on non-market strategy and NGO-corporate relations and has a particular interest in ethical questions facing business leaders. His research includes the world’s largest survey on psychological drivers, psychological safety, and organizational performance and explores how human biases and self-deception can impact decision making and how they can be mitigated. At IMD, he is the co-Director of the Stakeholder Management for Boards training program.
As AI systems become increasingly adept at generating creative content across multiple modalities, Michael Yaziji identifies six new roles the marketing manager can undertake to become the orchestrator of an infinitely productive...
January 30, 2025 • by Michael Yaziji in Audio articles • 9 min read
The implications of generative AI for ‘knowledge’ work are more profound than many of us might think. Organizations need to wake up....
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